Melbourne Zoo

Dinos at the Zoo

An on-site interactive kiosk experience that educated zoo visitors about dinosaurs and environmental conservation alongside animatronic dinosaurs.

An animatronic Iguanadon Dinosaur with its supporting interactive booth. A lush green forest background.

Overview

Sandpit was brought in to create a supporting interactive experience for Melbourne Zoo's Dinos at the Zoo event. The brief called for a kiosk experience that could bring the animatronic dinosaurs to life through facts and storytelling, and connect that prehistoric history to the environmental threats facing animals today.

What needed to be built:

  • NFC card scanning experience with two distinct user pathways: Junior Researcher and Researcher
  • Spinning wheel interaction displaying dinosaur facts across food, habitat, and physical features
  • Audio-led story experience connecting each dinosaur to a modern animal facing similar environmental threats
  • Full UI, animation, and screen design for outdoor digital kiosks

Project goals

The project had three goals going in:

  • Share dinosaur facts paired directly with the physical animatronic dinosaurs to deepen what visitors took away from the experience
  • Raise environmental awareness by connecting prehistoric extinction to the habitat destruction happening right now, and give visitors a reason to care and act
  • Engage visitors of all ages through two distinct experiences designed for different age groups, so no one was left with something that didn't speak to them
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Note from Shan

This one was genuinely fun. The animation work gave me a chance to bring real personality to the screens.

It also came at a strange and meaningful time: this was created and launched during the pandemic, and being able to leave home and work outdoors for a few days felt significant. When lockdowns started to lift, Dinos at the Zoo was one of the experiences people felt confident and safe attending.

My involvement

This project was completed as part of my work with Sandpit.

  • UI, UX, and prototyping I was responsible for the full UI and UX of the interactive kiosk screens, including designing both user pathways triggered by NFC card scanning. I prototyped multiple versions to determine which screen layouts worked best for outdoor conditions, ergonomic positioning, and interaction timing.
  • Animation The spinning wheel interaction and all on-screen animation were designed and built by me. This covered the visual presentation of dinosaur facts across three categories as well as the audio-led story experience connecting each dinosaur to a modern animal facing similar threats.
  • Testing Over multiple site visits, I worked with Sandpit's developer to ensure all booths were operational, connected to wifi, fully documented, and working as intended before opening to the public.

The outcome

Visitors arriving at the Dinos at the Zoo area were given one of two NFC lanyard cards: Junior Researcher or Researcher. Scanning either card at a booth triggered one of two experiences: Junior Researchers got a spinning wheel revealing a dinosaur fact about their diet, habitat, or physical features. Researchers received an audio story with wavegraph, connecting the dinosaur to a living animal whose environment is under threat today.

All screen design, animation, and UX was delivered to work within the technical specifications of the third-party outdoor booth hardware, including brightness, water resistance, and physical ergonomics for visitors of different heights and ages.

Accessibility

Screen visibility was the most significant accessibility consideration for this project. The booths were designed for outdoor use across extended periods in variable weather, so multiple rounds of brightness and contrast testing were conducted to ensure screens remained readable in full daylight. Sound was deliberately kept to a limited volume to maintain comfort for both visitors and animals in an open zoo setting. Because the kiosk hardware was built to a third-party specification, all design decisions had to work within those physical constraints, including reach and height considerations for younger visitors.

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The result

Dinos at the Zoo has since returned to multiple Zoos Victoria venues including Werribee Open Range Zoo and Healesville Sanctuary. The experience continues to run across the network, which is a quiet but clear measure of how well it holds up.

Ready to create an experience your visitors won't forget?

Great interactive experiences do more than entertain. They educate, inspire, and connect people to ideas that matter. If you're working on a project with a public mission, let's make sure it reaches every person who walks through your doors.